Why are SMS messages used instead of newsletters to contact partners?

SMS messages are used because newsletters often end up in spam folders, while SMS has a much higher open and response rate, making it more effective for reaching thousands of partners.

What kind of agreements are made with advertising providers during this stage?

Negotiations may include traditional advertising deals or barter agreements, where partners provide goods or services in exchange for advertising exposure during the event.

What needs to be supervised regarding promotional materials?

All ordered promotional materials, such as posters, stands, and branded items, must be monitored to ensure timely delivery and proper preparation before the event.

5. Marketing / Partner Registration (Step 2)

Description

This section describes the marketing tasks during Step 2 of Partner Registration. It focuses on effective partner communication, primarily through SMS due to its higher engagement compared to newsletters. It also covers continued negotiations with advertising providers, including barter agreements. Lastly, it emphasizes the need to supervise the timely delivery and preparation of promotional materials like posters and stands.