City scale consignment franchise

Detailed step by step instructions

Access to specialised event management software

Live consultations and mentoring by founder

Key benefits

  • High Profit Margins: Achieve substantial profits with our premium products, ensuring strong returns on your investment.
  • Business Risk Reduction: Step-by-step instructions and personalized consultations to support your success.
  • Low Initial Investment: Start an event with as little as 5000 EUR.
  • Sustainability: Help save money and the environment by participating in the circular economy.
  • Charity: Unsold items can be donated to those in need.

Mainai is a 7-15 day event. It takes place in one city on average once every six month.

Mainai_preparation

Mainai (Lithuanian „exchange“) mechanics

MAINAI is an innovative platform that powers large-scale, in-person second-hand sales events, where families can both sell and buy quality items at affordable prices. Through events, MAINAI creates a unique marketplace where real-life “swaps” happen — you bring what you no longer use and find what you need. Sellers price and label items at home, drop them off at the venue, and MAINAI handles the rest. With no need to be present during the sale, this system saves time, energy, and stress. Buyers enjoy a curated shopping experience with massive variety and great value in one convenient.

Everything works very simply – people use our platform to print the labels of their goods for sale. Later, on the announced date, the goods are transferred to us, and we display and sell them. We refund money to sellers on pickup or commission. Sellers themselves do not need to stand at the stalls, we take care of that. location.

What is the MAINAI Franchise?

The MAINAI franchise is a ready-to-use business model that allows you to organize your own second-hand fair in your city, using our proven system. You’ll operate events like Mamų mugė or Mugė plius, supported by our digital platform and a detailed franchise kit. MAINAI has already helped over 10,000 families buy and sell smartly, and now you can bring this successful concept to your local community. The franchise includes everything you need to plan, promote, and run events that combine modern convenience with the trusted feel of local markets. It’s a meaningful, flexible, and profitable business opportunity built for people who care about sustainability and smart living.

What Does the Franchisee Receive?

As a MAINAI franchisee, you get access to a complete operational system, including our online platform, seller management tools, branding assets, and detailed instructions for organizing your event. The package includes pricing calculators, venue layout guides, marketing templates, registration workflows, and full training. You’ll also receive ongoing support from the MAINAI team and gain access to a growing network of franchise partners who share ideas and best practices. With our system, you can focus on organizing a successful event without building everything from scratch. Whether you’re launching your first fair or growing a regional network, MAINAI gives you the tools to do it right.

Mainai numbers

2012

First event in Vilnius, Lithuania

50+

Total number of events

20000+

Average amount of consumers per event

~100.000

Items per event

MAINAI – online platform to organize garage sale live trading fairs and manage items, consumers, employees and processes.

Why Is It a Great Business Opportunity?

MAINAI combines social value with strong earning potential. You don’t need to hold inventory or rent long-term space, and your events can generate revenue in just a few days. With low overhead, high buyer turnout, and up to 70% of items sold per event, the model is proven and scalable. More and more families are looking for affordable, sustainable ways to shop — and MAINAI meets that need. The franchise gives you a flexible, community-focused business that fits well with modern values and lifestyle. Whether you’re a parent, entrepreneur, or local organizer, MAINAI helps you build a business that matters — and earns.

Mainai_items

„My mission and joy lie in the sense of community experienced every six months, seeing how eagerly people embrace and support the idea of exchange — not only for earning or finding cheaper clothes but also for donating to those in need, promoting sustainability, and fostering social responsibility.

With the tools provided by our franchise, we share our expertise, making it easy to replicate the concept in any city around the world.“

 

Jurga Barbora Jauniškienė

Founder

Frequently asked questions

MAINAI is an innovative online platform that powers large-scale, in-person second-hand sales events — called “live” trading days. It enables families to conveniently sell and buy high-quality used goods at great prices.

Sellers use the MAINAI platform to price and label their items at home. They then drop them off at the event venue. MAINAI takes care of the rest — sellers do not need to be present during the sale.

Extremely! Up to 70% of items brought to the event are sold. Since 2012, more than 10,000 families have participated in “Mamų mugė” alone.

MAINAI combines the convenience of digital preparation with the excitement and efficiency of a real-world shopping experience — no shipping, no meetups, just drop off and sell.

You receive a comprehensive franchise kit that includes step-by-step guides, process checklists, pricing models, marketing templates, platform access, training, and ongoing support to successfully organize your own “Mamų mugė” or “Mugė plius” event.

Not necessarily. Our franchise system is built to be easy to follow, even for first-time entrepreneurs. Strong organizational skills, local connections, and a passion for sustainability are the most important qualities

You’ll need a spacious indoor venue (such as a gym, sports hall, or exhibition center) with tables or clothing racks. We provide clear guidelines on how to select, plan, and set up your space.

Most partners organize events 2–4 times per year, depending on local demand and available resources. Spring and autumn are the most popular seasons.

The initial investment depends on your city’s size and venue costs. However, the MAINAI model has low overhead, no inventory risk, and quick cash flow. You’ll receive a detailed financial plan during onboarding.

You’ll receive full instrauctions and templates, access to a dedicated support contact, access to software and updates on best practices. We also maintain a network of franchisees who share advice and tips.

Yes. You’ll get access to our custom-built online system where sellers register items, print labels, and track sales. It automates many manual processes and helps you manage the event efficiently.

Just contact us! We’ll check availability, review your application, and discuss the potential in your area. We aim to work with motivated local partners who share our values.

Products