What is the primary goal of the sales phase during the event?

To ensure a smooth, organized trading process that delivers a positive experience for both partners and customers, while minimizing errors and maximizing results.

How are VIP guest entries managed before the event?

VIP guests receive SMS confirmations with event details and access instructions, which are verified at the entrance by security staff.

What are some critical elements set up in the venue to support the sales phase?

Key setups include fitting rooms, info centers, security gates, signage (e.g., WC, discounts), and child-friendly areas to ensure smooth visitor navigation and comfort.

1. Management / Trading (Step 5)

Description

This document outlines comprehensive management procedures for the Sales Phase (Step 5) of an event. It details how to prepare and manage staff, update system texts, confirm VIP invitations, and adjust schedules to ensure smooth operations. Key logistics include signage setup, venue readiness (e.g., fitting rooms, info center, WC), and coordination with media through press materials and real-time updates. Critical daily operations such as staff reassignment, security, cleanliness, and turnover reconciliation are emphasized to maintain control and guest satisfaction. Finally, financial tracking and planning for future phases help ensure organizational efficiency and transparency.